Soft Plastic Baits are a must-have for anglers targeting bass, crappie, redfish, and more. At Great Outdoors Shops, we offer a wide selection of high-performance soft plastic baits designed for both freshwater and saltwater fishing. Our collection includes premium baits from Baitlicious, our in-house brand known for lifelike action, durable construction, and fish-catching colors. Whether you’re flipping creature baits into heavy cover, dragging worms across the bottom, or swimming paddle tails through grass flats, Baitlicious soft plastic baits deliver realistic movement and proven results. Available in a variety of styles, sizes, and scent options, these baits are built to perform in every condition. Explore our collection and stock up on the soft plastic baits you need to outfish the competition.